Bastyr University icons are designed with our brand personality in mind, balancing our nature-based, scientific narrative with function. Use our icons as visual shorthand to represent a program or concept. As a rule, icons should be used in tandem with supportive text to help users process information with ease.

For access to the icons, please reach out to Marketing through the Brand Guide Feedback form in the footer. 

Table of contents

Guidelines

  • Go for simplicity

Add details only to enhance the clarity of the concept. Too much detail can obscure the icon's message.

  • Express meaning

Find a concept that expresses the purpose of your icon in a unique way that people can instantly understand.

  • Use realism

Showcase a lifelike rendering style for people to include details that communicate a realistic tone without complexity

Iconography

Bastyr Icons Two-colored

As more iconography is needed, the library will be expanded. We encourage you to supplement this set with icons available through fontawesome or to create custom icons that are visually similar in style. Use an svg file for best resolution.

Acupuncture & East Asian Medicine
Public Health
Undergraduate
Psychology
Holistic Landscape Design
Midwifery
Herbal Science
Exercise Science
Nutrition
Graduate
Human Biology
Naturopathic Medicine
Bastyr Icons Greyscale and White

This alternate set of dual-tone icons, replacates the colored set, using grey and white only. This set is intended for a dark background and to be used in situations where low colorfulness is desired.

Acupuncture & East Asian Medicine
Public Health
Undergraduate
Psychology
Holistic Landscape Design
Midwifery
Herbal Science
Exercise Science
Nutrition
Graduate
Human Biology
Naturopathic Medicine